A fourth network? The “pipe dream” persisted
(This is the latest chapter of a book-in-progress, “Television, and How It Got That Way.” If you scroll up one, you’ll see all of the chapters so far, including this one, in their places in the book.)
For 30 years, a fourth TV network seemed like mere myth.
That was after the death of DuMont and before the birth of Fox. There were several tries, all imploding quickly.
One such fizzle (a 1967 latenight show led by Bill Dana, shown here) was declared by Jack Gould, the New York Times TV critic, to seal things. It was “further evidence that expansion of commercial TV is little more than a pipe dream.” Read more…